The Digital Content Masterclass Series

Learning Tracks

For Writers and Business

 

The Masterclass Series Speaks to Two Audiences

The first is writers and content creators, and the second is businesses of all sizes. In the masterclass series, the two audiences will benefit from the experience and skills of speakers drawn from both the writing and business communities.

Introducing story2021.co - The Digital Content Creators Masterclass Series

Created by veteran marketer executive, Sean Smith, story2021.co will bring together 21 expert speakers to discuss the importance of storytelling in the new digital reality and, more importantly, how leading-edge digital content creators can make the most of the rapidly changing digital landscape.

Writing Tracks

Writers and content creators will learn more about the business of digital content and also how to monetize their skills in today’s economy.

Tracks & Topics

  1. Writing: Storytelling - Digital Storytelling, Digital Natives, Personal Development

  2. Writing: Entrepreneurs - Digital Products, Digital Nomads, Brand Strategy

  3. Writing: Freelancing - Freelance Income, Digital Publishing

  4. Writing: Coaching - Content Creation, Business Coaching,

  5. Writing: Audience - Audience Building, Facebook Groups, Social Media Strategy

Business Tracks

Businesses, including marketers, entrepreneurs, and agencies, will learn how to create digital content that drives business growth in the online era.

Tracks & Topics

  1. Business: Consulting - Brand Strategy, Growth Hacking, Fractional CMOs

  2. Business: Marketing - B2B Influencers, Social Media Strategy, B2B Content Strategy

  3. Business: Coaching - Customer Experience, Digital Publishing

  4. Business: Entrepreneurs - Content Inventory, Data-Driven Stories

  5. Business: Agencies - Digital Strategy, Agency Growth, Social Growth

 

All Sessions and Speakers

 

The world has changed and it’s changing the way we consume digital content.

This masterclass series is designed to show individuals and businesses how to develop a robust online presence and discover the best ways to monetize their skills and experience in this new online era.

All Sessions and Speakers

(Listed in alphabetical order by speaker’s last name)

  • Brand Strategy in the Aspiration Economy, Ana Andjelic, Ph.D., Strategy Executive and Author of "The Business of Aspiration" @andjelicaaa.com (New York, NY)

  • The Art of Growth Hacking, Jonathan Aufray, Co-Founder & CEO, Growth Hackers (Taiwan)

  • Make Money Creating and Selling Digital Products, Blake Beus, Digital Entrepreneur, blakebeus.com (Utah)

  • Online Publishing Platforms in the Passion Economy, Casey Botticello, Internet Entrepreneur & Digital Marketing Consultant, Black Edge Consulting (Washington, DC)

  • How to Build a Badass Online Business, Jon Brosio, Digital Cowboy, Tribe Loyal (Los Angeles, CA)

  • How to Manage Your B2B Content Strategy, Holly Chessman, Senior Director, Content & Brand, Catchpoint (Boston, MA)

  • Creating Competitive Advantage from Data-Driven Stories, Alon Ghelber, Chief Marketing Officer, Revuze.it (Israel)

  • The Power of Digital Storytelling for Writers and Businesses, Niklas Goeke, Writer, niklasgoeke.com (Germany)

  • Meeting the Increasing Demand Content Inventory, Joel Goobich, Head of Sales & Marketing, Vestorly (Austin, TX)

  • Personal Development Through Creative Storytelling Using "Imagitivetation," Jordan Gross, Personal Development Author, Speaker & Coach (New York, NY)

  • How to Build a Manageable Social Media Strategy, Christina Hager, President, Ovations Digital (Kansas City, MO)

  • Key Lessons from the Agency Acceleration Series, Chip House, Chief Marketing Officer, SharpSpring (Florida and Minnesota)

  • How to Build a Kickass Facebook Group, Christina Jandali, Success Coach, Business Growth Strategist, Deliver Your Genius (Vancouver, BC)

  • Building Multiple Freelance Income Streams, Zulie Rane, Freelance Writer & Blogger, zuliewrites.com (Atlanta, GA)

  • Differentiating Brands by Doing Customer Experience (CX) Right, Stacy Sherman, Head of Corporate Customer Experience & Founder, Doing CX Right (NJ)

  • The New Dimensions of Digital Strategy, Anthony Shop, Chief Strategy Officer & Co-Founder, Social Driver (Washington, DC)

  • How to Attract Business Clients through Personal Storytelling, Michael Thompson, Writer and Career Coach, mikethompsonblog.com (Spain)

  • How to Scale your Business Fast with Social Advertising, Kevin Urrutia, Founder, Voy Media (New York, NY)

  • B2B Influencers for Driving High-Value Sales, Patrick Ward, Director of Marketing, Rootstrap (Los Angeles, CA)

  • The Rise of the Fractional CMO, Roshni Wijayasinha, Founder & Chief Strategist, Prosh Marketing (Toronto, ON)

  • How to Become a Digital Nomad in 2021, Kristin Wilson, Digital Nomad, Content Creator & Coach, Traveling with Kristin (Currently in Miami, FL)

  • How To Become a Content Machine, Jim Woods, Writer and Coach, jimwoodswrites.com (Ohio)